Surface Prep Prior to Coating Your Existing Roof

By Scott Gayle National Sales Manager–American WeatherStar “The devil is  in the details” is a fitting quotation to use when it comes to surface preparation prior to coating your existing roof. We have all heard this familiar saying, and it is one I use frequently with contractors. Just like any other venture, if you plan […]

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Warranty Forms Now Available Online

In an effort to streamline the process for American WeatherStar Approved Contractors, all warranty forms are now available online. In order to access the forms, just log in to the AWS Approved Contractor website and follow the instructions below. Go to http://www.weatherstarcontractor.com/index.html or select “contractor login” from the main navigation of americanweatherstar.com. Enter your username and password. Click “Warranties” in […]

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Successful Cold Calling Is Not Just a Numbers Game

While there isn’t a magic “script”, techniques or one answer for all, there are many great frameworks and methodologies. The way a person views cold calling plays an important part in their success or at least until they see results. Some may view cold calling as a negative and it’s no wonder they’re not successful. […]

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Industry Vocabulary Words: Solids by Volume

Solids by Volume The percent of solid material remaining after the coating has completely dried. Measured by applying coating on a surface; measuring while wet then measuring again 24-48 hours later. This is one of the most commonly misunderstood terms on a product data sheet. Solids by volume is critical to understanding dry film thickness. Often times […]

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Industry Terms: Dry Film Thickness and Mil

Dry film thickness and mil are covered together since they are almost always used simultaneously. Dry Film Thickness The thickness of a coating material or system once cured. DFT is measured in mils. Mil One thousandth of an inch — .001 inch. All American WeatherStar roof coating application guidelines are written to accomplish a specific […]

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Tech Talk: How to Assemble, Operate, and Clean a Tank Spreader from Rooftop Equipment

When it comes to roof coatings, tank spreaders are easily one of the most important tools for roofing contractors. Because of it’s simple design, tank spreaders require very little training, and can help contractors work more efficiently and increase productivity. In the two Tech Talk videos below, we go over the assembly of Rooftop Equipment’s 40” Super […]

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2017 Business Expo

Last month, American WeatherStar exhibited at the 2017 Business Expo in Mobile, Alabama. The turnout for both exhibitors and attendees was outstanding and the event proved to be a great learning experience for our team. The Business Expo, hosted annually by the Mobile Area Chamber of Commerce, is the area’s largest business-to-business trade show. It provides […]

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System View: Installing the Ure-A-Sil System over a Modified Bitumen Roof

Introducing System View American WeatherStar is pleased to introduce our new video series entitled System View. With System View, our goal is to provide building owners and facility managers with quality videos that help easily explain the installation process of all American WeatherStar roof coating systems. This video series is also designed to feature the benefits of roof restoration compared to […]

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Industry Terms: Elongation and Tensile Strength

Butyl Elongation

The elongation and tensile strength of roof coatings are closely related in an inverse direction. As one increases, the other decreases. For instance, if you review data sheets of similar products, and find a coating with an incredibly high tensile strength compared to a competitors product, then most likely the elongation is lower. This example […]

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